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Explore, enjoy and protect the planet |
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Letter from the Chair
raising money and using it wisely As Chair, I have a responsibility to our volunteers to minimize the time they spend on fundraising, and I have a responsibility to our donors to make sure the money they give is spent wisely in furtherance of our mission. Every year we ask our donors to provide a greater share of our revenue. The Dallas Group’s 2006 budget projects a record 50% of our revenue coming from donations. Those of you who are already supporting our Group with contributions have my immeasurable gratitude for making this a realistic goal. In return, I promise to make sure that we make effective use of your money. Publishing a paper newsletter is extremely expensive, and digital communications – website and email - are valuable low-cost components of our communications toolkit. Guided by a commitment to cost-effectiveness and by internal Sierra Club research, we have decided to publish 9 issues of The Compass in 2006. We believe we can invest this savings in other activity areas without compromising the overall effectiveness of our communications with our members and the public. All of the content of The Compass is now available on our website, www.dallassierraclub.org, in an easy-to-read format. Our Dallas Sierra Club News email announces the posting of new content with links directly to articles of interest. If you have not already subscribed to this twice-monthly email newsletter, please do so through the “Subscribe to our Email Lists” section on our homepage, or send your email address to me at ann@dallassierraclub.org and I’ll sign you up.
We appreciate all the ways you support the Sierra Club and its tireless volunteers and staff as they further the Club’s mission of environmental advocacy and education. With best wishes for a happy and healthy 2006 to all of you – Ann Drumm |